Sector association: innovation cluster’s efficacy hinges on demand for innovation
6 Jul '15
The National Association for Innovation and IT Development (NAIRIT in Russian) has developed and presented to the Russian government a package of measures aimed at boosting the efficacy of domestic innovation clusters, NAIRIT president Olga Uskova announced.
She believes that if accepted, the package will enable Russia to save as much as $24m a year.
The key problems that NAIRIT thinks throw a wrench in the works of an efficient cluster currently include low demand for products coming out of clusters (7-10% of the products are in demand at most, NAIRIT reckons); lack of specialization or division of labor in interaction between cluster residents and customers; and lack of working strategies in attracting target customers.
NAIRIT believes innovation measures designed to help more effectively attract target customers and increase the demand for innovative products will assist in addressing the deep-rooted snags.
Their package includes specific moves, such as the formation of what the authors call “target clusters,” which would accumulate specialties and competencies welcomed by very specific customers. Cluster residents and customers are expected to establish interaction in specific target programs.
“The current economic situation justifies the adoption of such a strategy. It’s mandatory that organizations that pool efforts in pushing a shared project or manufacturing a joint product be placed under one roof. It’s synergy between suppliers within a cluster that matters here,” Ms. Uskova said.
The newly presented package will be tested on a strategic project currently being developed at automotive factory KamAZ in Tatarstan, in the mid-Volga area, and calling for the creation of a driverless vehicle.